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Misty Burrell

CEO

EmBeance was founded by Misty Burrell under the brand EmBeWrites.com in 2011. At the time Misty primarily focused on Resumes, Career Help, and SEO Infused Content Writing working with Brands of all sizes after working for Fortune 500 companies in PPC Advertising and Content Marketing since 2003. While primarily focusing on the Real Estate and Financial Services Industries. Over time things began to grow and clients began requesting Web Design, and Full Service Internet Marketing creating what is now EmBeance Marketing & Design in October 2016 and officially launching on May 15th, 2017.

The Meaning Behind EmBeance:

EmBeance, taken after the words - Ambiance, Radiance, and Nuance means exactly what you think – We create an experience, and an atmosphere, with the biggest vision being, living out our purpose and becoming your light in the darkness, in order to bring you to a place of growth, goal achievement, and success in a way that is trend setting, and future driven while affordable at the same time. We’re dedicated to creating the best possible experience for our clients, and are committed to assisting them every step of the way through the process of branding, web design, and then into digital marketing.

The EmBeance Marketing & Design Values & Mission Statement:

EmBeance Marketing & Design is founded on love. Love for self, Love for others, and a commitment to helping others achieve their goals, and dreams of Entrepreneurship at affordable costs that get a company kick started, and launched the right way, right from the start.

We aren’t just another startup digital marketing company. We’re professionals in advertising, design, and have heavily studied compliance in the industries that we serve so that we can assist our clients with creating the legal documents, disclosures, and more that they need right from the start to prevent non compliance fines, and lawsuits. We’re intuitive brand designers so we design a little outside of the normal in the industries based on the brand strategy session that we have with you while keeping things affordable, and have a strategy in place to assist businesses and non profits with their needs every step of the way.

 

Who's Behind The Mask at EmBeance Marketing & Design

A Native Of Carthage, NY, and Alumni of Cornell University in Ithaca, New York. Misty began her career in Digital Marketing in 2003 at Infinity Marketing in Atlanta, Georgia while expanding into other management, digital marketing, and consulting roles with Keller Williams, Ernest Communications, Winley Marketing, The Atlanta Board Of Realtors, and America’s Mart. With a background in Real Estate, Financial Services, and Communications, Misty decided to form EmBeance Marketing & Design in order to put all of the experience and knowledge together managing numerous campaigns of all shapes and sizes including Multi Billion Dollar campaigns within the, Real Estate, Financial Services, B2B, Non Profit, Consulting, and Hospitality industries helping both startups, and seasoned businesses accelerate their growth through content marketing and paid advertising strategies that build effective campaigns, and continue to grow businesses over time at a steady, even pace that does not bankrupt companies but, instead builds additional profit and revenue for them over time.

Our CEO’s Passions and Hobbies Include:

  • Patio Dining - That’s the best part about the south - there’s only about 3 months a year where this cant be done.

  • Moscato Wine, White Russians, Pina Cooladas, Mudslides, and Fuzzy Navels (The last 3 with a preference of being at or on the beach while drinking)

  • Music - A multi award winner in vocal abilities, and a musician that self taught in piano and then branched out into 8 other instruments over the years, Misty is an award winning Flutist and Trombone player, that earned the first chair Trombone seat at Northern & Central New York’s 2002 Area All State Conference, and 2002’s All State Conference in New York State all within 1.5 years of first learning how to play the trombone. Misty additionally has been a member of numerous choirs, show choirs, select groups, vocal quartets, and orchestras as a soprano vocalist, flutist and trombonist and still enjoys listening to vocal groups, orchestras, and productions to this day.

  • Musical Theater - An active past participant in Theater Arts and Musical Theater Misty has been on stage acting, singing, and dancing since the Age of 2 years old and has starred in local, school, and civic theater productions of Mary Poppins, Annie (3x), Bye Bye Birdie, Fiddler On The Roof, The Secret Garden, Joseph & The Amazing Technicolor Dream Coat (Multiple Roles - 7 Castings), The Wizard Of Oz (Which she can not watch anymore as a result of that production) Cinderella The Musical, Cinderella The Ballet (4x), The Nutcracker (8x), Chicago, West Side Story, Guys and Dolls, Les Miserables. Her Dream Production Is Phantom Of The Opera - Still Hasn’t Happened. Maybe One Day.

  • Helping Individuals discover how to turn their passions and hobbies into businesses.

  • Guest Speaking on Digital Marketing, Entrepreneurship & Leadership at Conferences across the South East.

  • Volunteering For Charitable Causes as time permits centered around empowering women, children, and teens. Serving at local food pantries, and at homeless shelters.