Brand Infusion & Design
Synergy is defined as “A Combination of elements that when combined, have a greater effect than the sum of the individual elements.” When it comes to your business, Brand Synergy means a combination of colors, fonts, and the overall look and feel that works together to send a message of power to those that are in your target audience, and are coming across your brand on a day to day basis.
EmBĕance creates Brand Synergy by taking the elements that make your brand, Your Brand starting with your Mission Statement, And Value Statement and combining all of the elements that make up your brand and creating a custom masterpiece that your target audience, and potential clients / customers will love in order to bring you results. You Do Want Results Right? If your answer to that question was yes, keep reading because, EmBĕance is a little different when it comes to what services we offer in order to bring you the results that you want.
Element #1: Creating a Custom Logo Design
Creating a Custom Logo Design that reflects your company and your mission that is usable across all platforms and networks as well as on all print products ie: Business Cards, Letterhead, Newsletters, Post cards, Event Flyers, booth banners, gift swag and event swag as well as table cloths that your brand could and will be utilizing to promote, advertise, engage, and work on both now, and in the future.
Element #2: Creating Custom Graphics That Fit Your Needs And Budget:
Whether you are utilizing professional photos taken by a photographer that you provide us with usage rights from or, you opt to utilize custom graphics that fit your vision, the EmBeance Brand Synergy process will take you on a journey of working with us to determine what custom graphics will fit your brand best. From there our Graphics team member will take you on a journey of style, sophistication, class, and elegance that will set your Brand apart once the Brand Synergy and Design process is completed and your Brand and Website goes live.
Element #3: Creating The Appropriate Social Channels That Fit Your Brand & Message:
Your Social Channels are very much so apart of the Branding process at EmBĕance. At this stage of fusing all of the elements of Brand Design together EmBĕance we will create the appropriate social media channels that fit your brand whether it's just Facebook, Instagram, Pinterest & Or Youtube or, perhaps it includes other Social Media Platform options such as Twitter, Linkedin, Google+, Periscope, Myspace etc... Your Social Media strategy is targetted specifically to you, your business, and your brand and is not a one size fits all brand strategy.
Things we cover in the Social Media Element Infusion Process:
Creation Of Your New Brand's Social Media Accounts
Profile Photo – With Your New Brand Logo – In the correct file size for each of your platforms.
Social Media Cover Photos – With Customized Graphics in the correct size per platform.
Social Media Image Guides & Template Guides that fit your new Brand usable for all platforms that you we choose together in your Social Media Strategy Building Session.
Element 4: Creating Web Content That Fits Your Brand, Industry, Message, Mission, Values, and Goals:
Content will always be Queen with us, and the Growth of not just EmBĕance but, our clients Growth will always be King therefore, we strive to not just hit the mark on making our clients happy but, exceeding their expectations ahead of schedule, and ahead of our clients competitors. With that comes Content Writing and Content Marketing that is targeted to meet the needs of your customer and client base as well as your target audience that you will be (and probably already are) trying to fly to new heights in order to reach. In the Web Content Element of the Brand Synergy process your competitors will be identified, as will their their marketing strategies, and then keyword research, and data found should be integrated into your brand's content to set you apart from what everyone else is doing to make your Brand yours, and take you to the heights that you desire to go to by empowering you with your wings, and getting you ready to take flight.
Putting All Of The Brand Elements Together To Create Brand Synergy and Design:
Element #5: Creating A Web Design Layout That Works For You and Your Brand:
Web Design is not an overnight process. Size guides, layout adjustments, layout building, Web Content Placement, Social Media Integration, Meta Data Implimentation, Keyword Implimentation, and much much more are all just a few aspects that are incorporated into the EmBeance Web Design process empowering you with the ability to fly higher than ever before in order to achieve your goals and dreams.
Our Web Design Process Includes:
Taking the previously chosen fonts, graphics (Including your Logo), and content curated along with your targeted keywords, and fusing it all together in order to create the website that will lead you to your desired results. While our preferred platform of choice is Squarespace, we have also worked extensively with Wordpress, Go Daddy Websites, Wix, Shopify, Weebly, and even Custom CSS Websites that have taken our clients to new heights in the sky with our strategies, techniques, and future driven content.
Element #6: Search Engine Optimization:
After your website is fully designed, and that “Live” button is hit, there's no turning back. Take a deep breath, because our work is not over just yet as EmBeience continues the process by submitting your website to the Search Engines, Back Linking you within relevant categories, and utilizing our previously completed design and content integration to give you the best results in Search Engine Optimization.
Element #7: Social Media & Email List Promotions
Drive Traffic To Your Newly finished Website with Social Media Promotions and Email Newsletter Campaigns.
As a part of your Brand Synergy and Design Process your Social Media and your Email Newsletter Account have already been created for you and your welcome email has already been designed. Because of this you can immediately begin growing your list utilizing both Social Media and your email list. Need some tips to get you started? We'd be happy to help and already have you covered with a free giveaway that is automatically created just for you as part of the EmBĕance Brand Synergy and Design Experience. We quite literally give you all of the tools that you need in order to bring your target audience to you, and get them to act. Your Newsletter is the first step required to getting them to act because, even if they aren't ready to buy. Promotions, Giveaways, Coupons, and Up To Date Tips, and Advice keep your target audience coming back.
Element #8 Pay Per Click Advertising:
While you are growing your hype around your new website on Social Media and your Newsletter Promotions EmBĕance still isn't completed with our work.
No Internet Marketing Campaign for major industries can effectively launch without an adequate pay per click advertising campaign. Don't think you can afford it? Budgets as low as $5.00 a day can make a hefty impact on your business, drive traffic to your website, bring in potential leads that are searching for exactly what your business, non profit, service, or online store has to offer, and who knows you may be pleasantly surprised with results that exceed your expectations, and remove doubts.
EmBeance.com offers our clients the ability to fly. Why do we do it all? Because you shouldn't have to go to more than one person or agency when years of experience is in front of you with a wealth of knowledge, and education that has driven multiple campaigns to places that they never imagined that they could or would ever go resulting in up to billions in annual revenue inside of the Real Estate, Gaming, and Hospitality Industries just to name a few.
Lets fly together, and through the process, you'll grow to understand why EmBĕance is uniquely one of a kind, and the rare gem in the creative marketing agency that is full of wisdom, knowledge, and experience that you can trust, lean on, and grow a brand with in order to take flight.
Are you ready to spread your wings and fly? Contact EmBĕance today to begin the process of taking flight.
Not sure where to start but are positive that you want to take this step in order to say yes to your dreams, achieve your goals, and live your purpose? That is totally okay but we'd love for you to contact us for a Purpose Driven Consulting Session with Misty, Founder of EmBĕance because, while you may know that you are meant to say yes, you may not feel confident enough or knowledgeable enough to begin today. We promise this isn't a sales pitch, it is simply a consulting and information based session that will give you the information needed in order to make the informed decisions that you need to make.
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